Job Description
JOB DESCRIPTION
Position Title: Creative Marketing Manager
Job Type: Regular Full-Time, Hourly
5-8 years of marketing experience, with 3+ years in digital marketing, advertising, or a similar industry.
Location
Ridgefield Park, New Jersey
Hybrid: Monday-Thursday onsite, Friday remote
Benefits
- Medical Insurance (Health, Dental, and Vision)
- 401(k) with company match.
- Paid Time Off
- H1B/Green Card Sponsorship for Qualified Employee
- hands-on experience at the global industry leader Samsung.
- Opportunities for professional advancement
Top Skills
- Digital creative and advertising
- Project management skills
- Cross-functional collaboration
Position Summary
A marketing manager’s primary responsibility is to do market research in local, regional, or national locations to determine potential product or service sales. A typical marketing manager is in charge of obtaining information on rivals, marketing strategies, and distribution channels.
Responsibilities
Communication and Product Launch:
- Create an overall lineup messaging hierarchy (strategies and copy) for specified product categories in collaboration with key stakeholders.
- Responsible for creating communication guidelines, specification sheets, and other items that will be distributed internally and externally.
- Prepare, implement, and track product launch materials.
- Work with legal, brand, and key stakeholders on permissions as needed.
Briefs:
- Collaborate with the team to create insight-driven and comprehensive creative briefs for agency partners to launch initiatives.
Project Management:
- Manage internal stakeholders, agency timetables, and deliverables schedules; communicate and coordinate expectations across functions.
- Effective project leadership and management.
- Integrate creative concepts and feedback that result in effective campaigns.
Retail In-Store Shopping Experiences:
- Responsible for the brand’s/category’s retail experience.
- Co-develops and implements the in-store shopper experience plan with the Sr. Manager.
- Create POP and graphics materials for shop displays, and manage manufacturing and distribution.
Retail Online Shopping Experiences:
- Responsible for the experience of the given brand/category(s) on retailer websites.
- Localise HQ material and/or build new assets for Product Pages as required.
- Create and/or localise online branded experience content for cross-retailer use.
- Create online advertisements and other assets to increase brand discoverability on store websites.
Promotions:
- Create promotional toolkits together with cross-functional teams. Provides communication materials and assets for retailers to implement programmes. Create and track KPIs.
Budget:
- Responsible for managing the budget, overseeing the procurement process, and ensuring that all vendor payments are secure.
Ad-hoc Projects:
- Secure insights, create strategies, and carry out ad hoc projects as given.
Performance Standards:
- Meeting management-aligned goals and KPIs.
- The effectiveness of materials was assessed by field sales surveys.
- Projects should be completed on time.
- The number of rounds of revisions with agencies varies depending on the project.
SKILLS AND EXPERIENCE
- 5-8 years of expertise in marketing, brief writing, and collaborating with agencies to create insight-driven creative, plus 3+ years in digital marketing, advertising, or a related profession. Retail marketing expertise is beneficial, but not needed.
- Strong cross-functional collaboration abilities; demonstrated ability to lead initiatives across many teams.
- Superior project management skills include the ability to create written plans and timetables, establish objectives, coordinate and oversee project teams, and manage budgets.
- High levels of confidence, integrity, and passion are appropriate for a fast-paced, dynamic, and proactive organisation.
- Work individually and actively in a team atmosphere to achieve corporate objectives, as well as personal and team goals, and complete tasks on time and according to specifications.
- Excellent communication and presentation skills, with a keen eye for detail. Must be able to articulate clearly and effectively over the phone and via email.
- This role requires excellent PowerPoint and Excel skills.
Our team of highly skilled developers provides a diverse selection of mobile application and software development roles. We also offer openings in company operations and administration, logistics, UX/UI design, and many more!
Our vision is ‘We Want to See You Grow’ in order to become the industry leader for both employees and the firm.
For more information on JND, please visit www.jndsolutions.com.
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